<i>Could alternative wine packaging be the next big thing? Hot on the heels of last week's announcement of the Shuttle, a 187-ml PET plastic wine bottle with a cute little wine glass built on, another Australian producer offers yet another wacky alternative wine package: A recyclable "wine pouch," a roughly bottle-shaped plastic and foil bag that holds a full 750 ml and is said to have a shelf life of 24 months.</i>
Wine pouch set to challenge traditional bottles
Winsor Dobbin
December 17, 2006
AUSTRALIAN wine producers are turning away from traditional bottles and trying revolutionary packaging to grab a bigger share of the increasingly competitive market.
West Australian company Palandri is using a plastic and aluminium foil wine pouch it hopes will end the dominance of the ubiquitous 750-millilitre glass bottles.
And the Hardy Wine Company has introduced a world-first plastic bottle and wine-glass combination.
Palandri has called its recyclable pouch the "Cheer Pack".
With a resealable plastic screw cap, it holds as much wine as a traditional bottle, uses less shelf space and weighs just 15 grams compared with 500 grams for a glass bottle.
It can withstand up to 75 kilograms of pressure, making it much stronger than a wine cask, and has a shelf-life of up to two years.
Full story and a picture in The Sydney Morning Herald