EEUUWW

[Robin Garr]

Building On ChocoVine’s Success, Clever Imports
Will Launch New Fruit-Cream Wine

Clever Imports, the Florida-based creator of the ChocoVine chocolate wine brand, is launching a new brand called VineSmoothie—a French Chardonnay-based fruit-cream wine. VineSmoothie will hit the shelves in April and retail at around $10, the same price as ChocoVine. The 14%-abv brand will start with four flavors: Peach, Berry, Pineapple Coconut and Strawberry.

“We think this fruit-cream wine profile can be bigger than chocolate wine,” says Steven Katz, CEO of Clever Imports, who is targeting 250,000 cases for VineSmoothie in its first 12 months on the market.

(From Marv's Shanken News Daily.)

Scores, Robin...we need scores before we deign to try it.
I don't know...may be something interesting...that you could dribble over your ice cream.
Tom

They keep trying, don't they?

That sounds even worse than the Bartles and James wine cooler things.

[David M. Bueker]

Scores, Robin...we need scores before we deign to try it.
I don't know...may be something interesting...that you could dribble over your ice cream.
Tom

Buy it and you might score!