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NYTimes: Flash Wine Marketing

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TomHill

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NYTimes: Flash Wine Marketing

by TomHill » Thu Apr 14, 2011 2:15 pm

New term to me. Interesting article by JordanMacKay (never done see'd an article of his in the NYTimes) in today's NYTimes:
NYTimes:FlashWineMarketing

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Tom Troiano

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Re: NYTimes: Flash Wine Marketing

by Tom Troiano » Thu Apr 14, 2011 3:15 pm

I can't help but wonder if some of the high end wines from these sites are counterfeit.
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Dale Williams

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Re: NYTimes: Flash Wine Marketing

by Dale Williams » Thu Apr 14, 2011 3:38 pm

I'd doubt there's counterfeiting, it, it's too public. I;m certain that distributors for Cristal or Petrus were very aware when those wines were offered.
Because that's who needed to dump them in most cases.

I don't know wine.woot, but most WTSO offerings are not the kind of thing that are counterfeited. And lots aren't really such huge deals.
I'd say with WTSO about 50% of the time you can find offerings at similar prices elsewhere.
About 20% of the time they are truly unknown wines (Newman picks!) that are hard to comparison shop
about 25% of the time it might be lowest price, but not some great steal, the equivalent of a sale price elsewhere
I'd say 5% of the time it's legitimately a significant discount. But.....only about 10% of wines they offer overall are things I'd be interested in. So the intersection of the deal and the wine I'm interested in is quite rare. But the good thing is that the wine is in the email title. So 90+% of time I can just delete. And once a month or so I buy- 2006 Cantemerle for $19.99 with free shipping yesterday, 85 Champagne Charlie for $100, 04 Trotanoy for $75, Mumm Cramant for $40. Bottles have been in good shape

Cinderella (WineLibrary) had cool stuff at first, but now seems to be 90% supermodern Italians, Cali, etc that aren't my interest. It's less interesting because you have to take time to visit site. If I had to actually even read email to see WTSO offering I'd just get off list/
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Brian Gilp

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Re: NYTimes: Flash Wine Marketing

by Brian Gilp » Thu Apr 14, 2011 4:33 pm

Dale Williams wrote:I'd say 5% of the time it's legitimately a significant discount


Agree. And the real deals are gone quick. I have purchased wine from WTSO and have been very happy with them but to get the best deals you have to monitor closely and move fast. I did not move fast enough on some Arroyo PS at $15/btl the other day and by the time I place the order it was gone.
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Dale Williams

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Re: NYTimes: Flash Wine Marketing

by Dale Williams » Thu Apr 14, 2011 4:41 pm

apparently the Cantemerle last night went in less than an hour, I just happened to be online when offer came
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Mark S

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Re: NYTimes: Flash Wine Marketing

by Mark S » Thu Apr 14, 2011 8:10 pm

Dale Williams wrote:apparently the Cantemerle last night went in less than an hour, I just happened to be online when offer came



Beat me to it, Dale !#@* ... just kidding, of course
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Re: NYTimes: Flash Wine Marketing

by Jenise » Fri Apr 15, 2011 11:12 am

Though I've heard of WTSO, I've avoided finding out more about it. Seriously, I'm turning down so many good deals these days that more would just be too much to bear.
My wine shopping and I have never had a problem. Just a perpetual race between the bankruptcy court and Hell.--Rogov
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Rahsaan

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Re: NYTimes: Flash Wine Marketing

by Rahsaan » Fri Apr 15, 2011 11:43 am

Does yesterday's offer from Crush for 01 CFE at $33 count as flash marketing.
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Kelly Young

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Re: NYTimes: Flash Wine Marketing

by Kelly Young » Fri Apr 15, 2011 11:47 am

Rahsaan wrote:Does yesterday's offer from Crush for 01 CFE at $33 count as flash marketing.


Per my opinion of said wine, it counts as robbery. ;)

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