Smoky, sweet Spanish chorizo paprika, Raspberry, Black cherry, nice depth of flavor and good balance. It would compare favorably (as would many of the better lower-priced German Spätburgunders) to entry-level Oregonian Pinot Noir (The OR or Willamette Valley bottlings from A to Z, Cloudline, Lange, WVV, Ponzi etc.) and certainly to the similarly-priced CA Pinots. I would think that the 10€ price-tag is probably $20-25 US after importing.
Cheers,
Bill