Unfortunately, Mark, that's the case with a lot of stuff now - all the higher end Bordeaux, Italians (e.g. Sassicaia), Hermitages.
We seek out alternatives, and sometimes find them, but I simply cannot bring myself to buy and drink clarets that I would have paid $10 a bottle for in the old days, for $30-50 or more, any more than I can bring myself to pay $200 plus for wines I paid $50 for.
Same when I hear apologists for American wines telling me that a wine in question is affordable, totally ignoring the fact that it is also simple mundane crap, drinkable as it might be (if you were really, really thirsty perhaps).
That whooshing sound was me, heading out for Sicily, the Rhone, Cahors, the Dordogne......

